MKU Privacy Policy

Privacy Policy

The website you have entered is operated by M/s MKU Limited, having its place of business situated at 13, Gandhi Gram, G.T. Road, Kanpur-208007, U.P., India, hereinafter known as “MKU". The privacy statement below covers the site MKU is committed to protecting your personal privacy. This Privacy Policy outlines the types of information that are collected by MKU on its website, and how we use and protect it. This Policy also explains the choices that you can make about the way your information is collected and used. This Policy applies only to, and it does not apply to banners, sweepstakes and other advertisements or promotions that we may sponsor or participate in on web sites owned by third parties. Some services mentioned in this statement may not be available at this time.

Information Collection and Use

Information Collection
MKU is the sole owner of the information collected on MKU collects Personal Information from users at several points on our web site. As used in this Privacy Policy, "Personal Information" means any information that is linked to User's identity such as Name, Address, Telephone number and Email address etc.

We request information from the user on our enquiry form. A user must provide contact information (such as name, email, address etc.). This information is used for mailing purpose, to fulfill customer's enquiry and to contact when required.

Information Use
Information is collected from the user and used primarily for the purpose of replying to customer's enquiry. In addition to the primary purposes for which personal information is collected, we may use the personal information to contact a user to confirm information related to a purchase order.

We may also use User's information for:
  • Our internal surveys to obtain feedback on our product, services, our web site, or on other aspects of our business that impact you as a MKU customer;
  • To promote other products and services that we think may be of User's interest;
  • To send promotional materials;
  • To provide our free email newsletters;

We store information that we collect through cookies, log files, clear gifs, and/or third parties to create a profile of our users. A profile is stored information that we keep on individual users that detail their viewing preferences. Consequently, collected information is tied to the user’s personally identifiable information to provide offers and improve the content of the site for the user. This profile is used to tailor a user's visit to our Web site and to direct pertinent marketing promotions to them. We do not share your profile with other third parties. 

Communications from the Site

Special Offers and Updates
Members will occasionally receive information on products, services, special deals, and newsletters. Out of respect for the privacy of our users we provide the option to not receive these types of communications. Please see the Choice and Opt-out sections.

If a user wishes to subscribe to our newsletter, we ask for contact information such as name and email address. Out of respect for our users privacy we provide a way to opt-out of these communications. Please see the Choice and Opt-out sections. Service Announcements
On rare occasions it is necessary to send out a strictly service related announcements. For instance, if our service is temporarily suspended for maintenance we might send users an email. Generally, users may not opt-out of these communications, though they can deactivate their account. However, these communications are not promotional in nature. Users may opt-out of these communications. Please see our Choice and Opt-out section. 


Legal Disclaimer
Though we make every effort to preserve user privacy, we may need to disclose personal information when required by law wherein we have a good-faith belief that such action is necessary to comply with a current judicial proceeding, a court order or legal process served on our Web site.

Aggregate Information (non-personally identifiable)
We share aggregated demographic information with our partners and advertisers. This is not linked to any personally identifiable information. 

Third Party Advertisers 
MKU shares Web site usage information about users with a reputable third party and its technical Partner for the purpose of targeting our Internet banner advertisements on other web sites. 

Service Providers
We partner with other third parties to provide specific services like Direct Mailing campaigns, both postal mails and e-Mails. When the user signs up for these particular services, we share names, or other contact information that is necessary for the third party to provide these services. These third parties are not allowed to use personally identifiable information except for the purpose of providing these services. 

Business Transitions
In the event MKU goes through a business transition, such as a merger, being acquired by another company or selling a portion of its assets, users' personal information will, in most instances will be part of the assets transferred, users will be notified via email/postal mail and a prominent notice will be put on our Web site, 30 days prior to change of ownership or control of their personal information. If as a result of the business transition, the users' personally identifiable information will be used in a manner different from that stated at the time of collection they will be given choice consistent with our notification of changes section. 

Choice/Opt-out Our users are given the opportunity to 'opt-out' of having their information used for purposes not directly related to our site at the point where we ask for information. For example, our order form has an 'opt-out' mechanism so users who buy a product from us, but don't want any marketing material, can keep their email address off of our lists.
Users who no longer wish to receive our newsletter and promotional communications may opt-out of receiving these communications by replying to the mail with “unsubscribe” in the subject line or email us at We also offer an opt-out mechanism at the bottom of each Marketing campaign, OR the user may contact us by phone, e-Mail or Postal mail to opt-out. 

If a user elects to use our referral service for informing a friend about our site / product, we ask them for their friend's name and email address. MKU will automatically send the friend an email inviting them to visit the site, informing about the product. MKU stores this information for the sole purpose of sending this email and tracking success of the referral program. The friend may contact MKU by replying to the mail with “unsubscribe” in the subject line or email us at or use the opt-out mechanism at the bottom of the email received.

This Web site takes every precaution to protect our users' information. When users submit sensitive information via the Web site, their information is protected both online and off-line.  We do everything in our power to protect user-information off-line. Only employees who need the information to perform a specific job for example, our billing clerk, call-center or customer service representatives are granted access to personally identifiable information. Our employees use password-protected screen-savers when they leave their desk. When they return, they must re-enter their password to re-gain access to user information. Furthermore, ALL employees are kept up-to-date on our security and privacy practices. Whenever new policies are added, our employees are notified and/or reminded about the importance we place on privacy, and what they can do to ensure our users' information is protected. Finally, the servers that store personally identifiable information are in a secure environment.  If users have any questions about the security at our Web site, users can send an email to .

Supplementation of Information
In order for this Web site to properly fulfill its obligation to users it is necessary for us to supplement the information we receive with information from 3rd party sources.
We call User to verify his/her identity / address to make sure that the data provided by the user is correct.

Enhancement of Marketing Profile
We purchase third party marketing data and add it to our existing user database to better target our advertising and provide pertinent offers we think our users would be interested in. We use this information to enhance or overlay the 'profile' of individual users. This aggregate marketing data is therefore tied to the users' personally identifiable information. Correcting/Updating/Deleting/Deactivating Personal Information  If a user's personally identifiable information changes such as zip code, phone, email or postal address, or if a user no longer desires our service, we provide a way to correct, update or delete/deactivate users' personally identifiable information. This can usually be done at the Update profile page or by emailing our Customer Support at or, contact us by telephone or postal mail at the contact information listed below.

Notification of Changes
If we decide to change our privacy policy, we will post those changes to this privacy statement, and other places we deem appropriate so our users are always aware of what information we collect, how we use it, and under what circumstances, if any, we disclose it. We will use information in accordance with the privacy policy under which the information was collected.
If, however, we are going to use users' personally identifiable information in a manner different from that stated at the time of collection we will notify users via email. Users will have a choice as to whether or not we use their information in this different manner. However, if users have opted out of all communication with the site, or deleted/deactivated their account, their personal information will not be used in this new manner. In addition, if we make any material changes in our privacy practices that do not affect user information already stored in our database, we will post a prominent notice on our Web site notifying users of the change. In some cases where we post a notice we will also email users, who have opted to receive communications from us, notifying them of the changes in our privacy practices.

Contact Information
If users have any questions or suggestions regarding our privacy policy, please contact us at:

MKU Limited
13, Gandhi Gram,
G T Road, Kanpur-208 007
Uttar Pradesh
Tel. : +91 512 3026700
email :

"The terms and condition appearing herein may differ in interpretation or be in contradiction with other terms of this document, in such cases by all means the terms shall be interpreted and understood as most favourable to the MKU"
This privacy statement is applicable with effect from 1st day of August, 2014 and is subject to change at any time without prior notice.